The financial niche is one of the most competitive – and one of the most lucrative spaces online.
This site came to us with a pretty clean slate – starting with not much traffic.
In this case study, you’ll see how we drastically increased their total number of keywords ranking, AND brought their estimated traffic value to over $350,000… per month!
80,000% Increase in Organic Traffic
25,000% Ranking Keywords
0.18% Increase in page views
$5,000% Monthly Budget
This analysis is designed to help us locate keywords that your competitors are currently ranking for that you are not. These keywords are great for generating a ton of new content ideas! We initially identified over 1000+ keywords that competitors were targeting that this site was not. We identified 3 types of content to target and utilized each at different strategies over the course of this campaign:
With almost all campaigns, we create a diversity of high-quality links and content strategy – The bread and butter of SEO. Depending on how the campaign progresses, we shift budgets into higher-quality / more powerful links or more content. You can see in the examples below, we heavily relied on natural white hat blogger outreach as well as a lot of blog content to increase this site’s traffic! Here are a few examples of monthly spends in how the campaign progressed:
The results of this campaign were tremendous thanks to the well-defined strategy, execution, and great communication with the client. In the span of less than a year, this site became a major contender in the space ranking for some of the most competitive keywords. The site’s current traffic value is estimated at $351,000 per month:
